The Nile Media Entertainment team has launched a new voucher system called “Atlas by Reach.” They’re using the upcoming movie “The Uprising: Wives on Strike 3” by Omoni Oboli to promote it.
The team announced the launch on their official Instagram page.
“We launched a foremost and innovative voucher system for producers and filmmakers across Nigeria and beyond.
The voucher system called ‘Atlas by Reach’ was launched with @omonioboli’s highly anticipated “THE UPRISING :Wives on Strike 3” film and it makes it easy to pre-order tickets before showtime. Anyone (Influencers, Celebrities, Staff, Lovers etc.) can buy tickets to a movie in advance, they can also gift the tickets to others,” the post said.
Moses Babatope is the CEO of Nile Media Entertainment Group. He believes that the new voucher system will increase sales and boost the country’s economy.
“This innovation has the potential to grow admissions, increase sales and further boost the nation’s economy. The time to push boundaries, set trends, redefine and transform media entertainment is now, and we are at the forefront of this. It is indeed a big win for us to launch a groundbreaking innovation for the Nollywood industry. Pre-selling for upcoming films is now a reality, eliminating the need to wait for showtime before getting tickets,” he said.
On July 10, 2024, Omoni Oboli showed a short video of her new movie “Wives on Strike 3.” The first “Wives on Strike” movie came out in 2016. The second one, “Wives on Strike: The Revolution,” came out in 2018.
The movie is about a group of women who refuse to have sex with their husbands until the husbands help a young girl whose father forced her to marry an older man. This is also a protest against violence against women in the community.
The movie is funny but also starts a serious discussion about important issues women face. It will be in theaters on October 18, 2024. The movie stars Chioma Akpotha, Uche Jombo, Omoni Oboli, Ufuoma McDermott, Hilda Dokubo, Bukunmi Adeaga-Ilori (KieKie), and May Yul-Edochie.