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How Spotify Celebrated Afrobeats Culture In Lagos

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Spotify's Afrobeats Celebration In Lagos | Fab.ng

Spotify Afrobeats Celebration took place on October 12 and 13, 2023. Spotify hosted two experiential events, #SpotifyPodcastsLagos and #SpotifyAfrobeats, to celebrate its milestone achievement.

The event brought together celebrities, podcasters, influencers, music executives, media personalities, and music fans. It was held at La Madison Place in Lekki, Lagos, and beautifully celebrated the rich culture of Afrobeats and its remarkable achievements over the years.

During the Spotify Afrobeats Celebration, Jocelyne Muhutu-Remy, Spotify’s Managing Director for Sub-Saharan Africa, emphasized Spotify’s commitment to connecting people with the music they love.

She reinforced their dedication to fostering the growth of the music ecosystem in Nigeria and across Africa,

“Spotify’s commitment to connecting people with the music they love is at the heart of everything we do. We’re thrilled to continue celebrating Afrobeats’ milestones and reinforce our commitment to the growth of the music ecosystem in Nigeria and across Africa.”

The two-day celebration started with a masterclass session led by Ncebakazi Manzi, Spotify’s Podcast Manager for Sub-Saharan Africa.

This session provided a platform for podcast enthusiasts to delve into the art of storytelling, explore innovative techniques and insights, and gain a deeper understanding of Spotify’s support for podcast creators.

Further, a fireside chat moderated by Gwenevier Ehimen Lem from the Association of African Podcasters and Voiceover Artists featured a panel of industry experts, including Tony Doe from “Into The Podverse and Tony Doe Media”Ayomide Tayo from “Loose Talk”Dami Aros from “So Nigerian”, and Fay Fay, the founder of “Naija Podhub”.

The attendees were then treated to engaging live podcast recordings, featuring renowned Nigerian content creators Jola Ayeye and Feyikem Abudu from “I Said What I Said” and Joey Akan from “Afrobeats Intelligence“.

In a conversation with Victor Okpala, Spotify’s Artist and Label Partnerships Manager for West Africa, Joey Akan delved into various topics, including the success of Afrobeats and Spotify’s contributions to the music ecosystem.

Spotify's Afrobeats Celebration In Lagos | Fab.ng

The “I Said What I Said” live show featured artists Nissi and Pheelz and concluded with a live Q&A session.

The event culminated in an electrifying performance by Pheelz.

On the second day, the Afrobeats Celebration commenced with an electric atmosphere and captivating performances that thrilled the large gathering of Afrobeats enthusiasts.

The dance floor came alive with energy, and DJ Tohbad set the stage with a continuous flow of chart-topping tracks by Nigerian artists, creating infectious enthusiasm throughout the room.

The night’s performances featured a mix of emerging and established artists from Nigeria.

Bloody Civilian, a Spotify RADAR Africa artist, had the audience singing along to her hit songs, which included “I Don’t Like You“.

FAVE, a Spotify EQUAL artist, mesmerized the crowd with songs like ‘Baby ‘Riddim”, “Beautifully“, and “Mr Man“.

The emerging Nigerian Street Pop singer, Shallipopi, lit up the stage with different hits.

Spotify's Afrobeats Celebration In Lagos | Fab.ng

Sarz, the DJ, producer, and mixing engineer, delivered a dynamic set that had the audience vibing.

Ruger, the sensational Nigerian singer, closed the night with his unique style.

The venue was illuminated with warm, gentle lighting, highlighting Spotify’s brand image, while the stage featured mesmerizing visual projections that highlighted details about the Afrobeats genre.

Spotify’s Afrobeats Celebration surpassed merely a music event; it became a celebration of culture, diversity, and the unifying power of music.

With 15 billion streams and counting, Spotify continues to shape the future of the music industry, and this journey is just the beginning, promising exciting developments in the world of music.

Check here for more updates.

ENTERTAINMENT

Watch The Season Finale Of The “Shopaholic” Series As KIEKIE Recaps Her Favorite Stores

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KieKie takes viewers through the season finale of “Shopaholic”, Lagos edition. In this episode, she looks back at Season 1’s Lagos Edition highlights. Specifically, she explores her top shopping destinations across the city.

Throughout the episode, KieKie shares her exciting discoveries, highlighting her best purchases. Moreover, she shows standout fashion moments from the season.

The show takes viewers to various shopping spots. Initially, KieKie visits luxury boutiques. Then, she reveals hidden shopping gems in Lagos. As a result, viewers get expert shopping advice.

Earlier in the season, KieKie led viewers through Lagos’s vibrant shopping scene. She explored numerous stores during her adventures. Subsequently, she uncovered unique local treasures.

On her shopping sprees, KieKie discovered various items. For instance, she found fashionable clothing. Additionally, she explored interesting gadgets. Meanwhile, she provided detailed insights about each location.

Throughout the series, KieKie acted as a knowledgeable guide. She helped viewers understand Lagos’s shopping culture. Finally, she offered valuable tips for finding the best deals.

KieKie’s charismatic personality enhanced the show. She made shopping adventures exciting for viewers. Ultimately, she created an engaging insider’s guide to Lagos shopping.

“Shopaholic” shows KieKie’s honest reactions to the city’s different shopping places and the costs of living a city life. She takes viewers with her on a shopping trip in each episode and shows them what she bought.

Season 1 was about shopping in Lagos. Expect season 2 to be about shopping in Abuja. Then, season 3 will be about shopping in your country, city, or town. Tell KieKie about the best places to shop in your area. Watch new episodes every Friday on Lady Laide Media’s YouTube channel.

Subscribe to the series and turn on notifications so you won’t miss an episode! Get ready to go shopping with us and discover the best places to shop in Nigeria. New episodes are available every week, and you can also watch them in French.

Get more entertainment updates here.

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ENTERTAINMENT

They Say “E Go Better”, It’s Getting Worse – Basketmouth On Nigeria’s Economy

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Basketmouth On Nigeria's Economy | fab.ng

Nigerian comedian Basketmouth has openly expressed his frustrations with the state of Nigeria’s economy and its leadership.

During his appearance at the African Muzik Magazine Awards (AFRIMMA), Basketmouth addressed two major concerns in his interview. First, he emphasized the continuous rise in inflation. Then, he highlighted the rapid devaluation of the naira. He went on to explain how both issues are severely affecting the lives of everyday Nigerians.

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ARTS & CULTURE

Lagos Fringe Festival Returns For Its 7th Edition This November

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Lagos Fringe Festival Returns For Its 7th Edition | fab.ng

The Lagos Fringe Festival is back for its seventh edition! The festival will kick off on November 19th and run until November 24th, 2024, at the iconic Freedom Park Lagos.

The team has packed this week with exciting workshops and a pop-up market. As the organisers revealed in a post, the event will feature talented artisans and creators. Interestingly, this year’s festival promises to be bigger and better than ever before, with something for everyone to enjoy.

“We are getting closer to #LF2024, and we can’t wait to bring you another unforgettable festival experience! From mind-blowing performances to hands-on workshops that will sharpen your creative edge, and a pop-up market showcasing the best of local and global talent, there’s something for everyone! Whether you are into theatre, music, dance, or film, or looking to level up your skills in one of our exciting workshops, the anticipation is real! Get ready to immerse yourself in the vibrant world of the Lagos Fringe Festival, where creativity comes to life!” the post said.

Lagos fringe festival organizers invite the public to showcase their work at the event.

“Lagos Fringe Festival is an open-access multidisciplinary art festival that offers producers, culture advocates, exhibitors, and performers the platform to showcase their existing or new work to a diverse audience, including local and international attendees, venue owners, curators, and art buyers,” the post added.

The Lagos Fringe Festival was launched in 2018. It has since experienced significant growth in the number of performances, participants, and audience engagement both locally and internationally. This growth has solidified its position as “one of the largest outdoor festivals in West Africa.”

According to a statement on their official site, “Over the last 7 years, Lagos Fringe has Impacted – over 5,000 young creatives, Produced – 500 + projects and events Entertained, 21,000+ people, Hosted 50+ international guests and employed over 70 personnel each year.”

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