FASHION

Heineken Celebrates 150th Anniversary With Dye Lab

Published

7 months ago

October 31, 2023

Heineken Celebrates 150th Anniversary With Dye Lab | Fab.ng

As part of its 150th anniversary celebration, Heineken, the globally renowned beer brand known for bringing people together to enjoy good times, is renewing its sponsorship of Lagos Fashion Week in collaboration with Dye Lab.

This collaboration involves a partnership between Heineken and Dye Lab to craft exclusive limited-edition designs.

Working alongside Heineken, Dye Lab has created these designs under the theme “Style for the Chairman“, which is a local nickname for Heineken and also represents how Heineken is often referred to locally.

This collaboration likely aimed to infuse the brand’s unique characteristics and local cultural references into the designs, celebrating the connection between Heineken and its local audience.

Such collaborations can be an exciting way to bring a fresh perspective to a brand and create unique, eye-catching products for consumers. It’s a win-win for both brands as they explore the intersection of style and beverage culture.

Heineken Celebrates 150th Anniversary With Dye Lab | Fab.ng

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Kola Akintimehin, the Senior Brand Manager at Heineken®, Nigerian Breweries Plc, expressed that,

“Partnering with a creator to design limited-edition designs is our way of celebrating good times – however people choose to enjoy them with Heineken®. As a brand, we are open-minded and embrace all the ways that people enjoy good times and by working with Dye Lab we have given them creative freedom to express their interpretation of good times. The limited-edition design serves as a collectable item that embodies the spirit of the Heineken® brand and offers customers a tangible symbol of the memorable experiences they can have with the brand.”

Heineken® remains committed to its creative journey with Lagos Fashion Week, inviting everyone to celebrate not just the brand itself but also the limitless potential of creativity, unity, and the shared happiness of good times.

Check out more news updates here.

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FASHION

How To Protect Your Brand Like Veekee James

Published

4 days ago

May 15, 2024

Reporter

Established fashion designer Veekee James recently shared some valuable wisdom with aspiring designers. In an Instagram post uploaded on May 14, 2024, she focused on the importance of brand protection. Veekee James offered key steps that up-and-coming designers can take to safeguard their creations and build a thriving fashion brand.

She wrote,

“I don’t know anything about the issue going around on social media so I can’t really speak on it! Here’s my advise as someone who has been there done that.”

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A post shared by VEEKEE JAMES ATERE (@veekee_james)

In her advice to aspiring designers, Veekee James emphasised the importance of setting clear boundaries with clients, particularly regarding payment and social media recognition.

She cautioned designers against situations where a client offers social media recognition (tagging the designer on a post) instead of proper payment for their work. This puts the designer in a difficult position, forcing them to choose between financial security and potential brand exposure.

She suggests designers establish clear terms upfront with clients.

“Once anyone comes to you with the ‘Do you want money or tag’ phrase, You better run! I’ve had so many of your faves, both in this country and abroad, use that phrase with me and that was it! Today some of these people will give anything to be in my piece! No cap. It just shows no respect or regard for your brand! Once you allow that, it confirms the fact that your brand has no value whatsoever!” she warned.

In her talk, the designer stressed the importance of clearly communicating a brand’s values to celebrity clientele.

“Be wise! Don’t let money come first before the important things! Sacrifice in business is a must! As long as you have made glaring the values of your brand, be ready to collaborate sometimes only with celebs who respect you as well! Never forget that it’s a win-win for you and the celeb! No one is doing you a favour!”

The looks from this year’s AMVCA red carpet that were designed by Veekay James

She stressed the importance of both staying true to your beliefs and not relying solely on celebrity clients for publicity.

“Don’t be desperate to be known through a person! You must know that only God is the LIFTER of Men! He will use only the people He chooses to lift you! Don’t try to do what only God can do for your brand! Don’t expect publicity from every celebrity and make desperate decisions without thinking!” she said.

The celebrity designer added,

“If you want to be a fashion designer, go and research the true meaning of being a designer! So that you don’t end up being a tailor parading him or herself as a designer! If you are a designer, do the work of a designer!”

Get more updates here.

FASHION

10th AMVCA: See How Celebrities Rocked The Red Carpet

Published

4 days ago

May 14, 2024

Adaeze Okechi

10th AMVCA: See how celebrities stunned the red carpet | fab.ng

The annual African Magic Viewer’s Choice Awards (AMVCA) unfolded her 10th edition on May 11th, 2024, transforming Lagos’ Eko Hotel and Suites into a dazzling spectacle. Nollywood’s A-listers and Africa’s most celebrated talents in film and television converged for a night of recognition and glamour.

The ceremony, broadcast live on DStv and GOtv, not only celebrated artistic achievements but also served as a platform for showcasing exquisite fashion.

The red carpet buzzed with excitement as celebrities arrived, meticulously embodying the “Wearable Art” theme. From breathtaking gowns that resembled flowing paintings to suits tailored with intricate details, the fashion parade was a visual feast.

While some stars are still basking in the afterglow of well-deserved wins or processing the sting of close calls, the night undoubtedly belonged to Beauty Tukura. For the second consecutive year, she stole the show and secured the coveted Best Dressed Award.

Beyond the awards and unforgettable fashion moments, the AMVCAs serve as a significant milestone, recognising and celebrating the exceptional talent within Africa’s film and television industry. The ceremony honours established names and shines a spotlight on rising stars.

This year’s AMVCAs undoubtedly left a lasting impression as a premier event that celebrates African excellence in film and television.

See top fashion from the 10th AMVCA below:

1. Osas Ighodaro – Dress designed by Veekee James

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A post shared by Osas Ighodaro (@officialosas)

2. Bisola Aiyeola – Dress designed by Somobysomo

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A post shared by Bisola Aiyeola (@iambisola)

3. Beauty Tukura – Dress designed by Emaginebybukola

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A post shared by 𝐁𝐄𝐀𝐔𝐓𝐘 𝐄𝐓𝐒𝐀N𝐘𝐈 𝐓𝐔𝐊𝐔𝐑𝐀 (@beautytukura)

4. Nana Addo – Dress designed by Yoli Koomson

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A post shared by NANA AKUA ADDO (@nanaakuaaddo)

5. Tacha Akide – Dress designed by Abbaswoman.ng

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A post shared by Dr. TACHA🇬🇭🇳🇬🇺🇸🇬🇧 (@symply_tacha)

6. Uche Montana – Dress designed by Veekee James

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A post shared by Uche Montana (@uchemontana)

7. Toke Makinwa – Dress by Veekee James

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A post shared by Toke Makinwa (@tokemakinwa)

8. Adunni Ade – Dress designed by Anncranberry

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A post shared by Adunni Ade (@iamadunniade)

9. Neo Akpkofure – Outfit by Ambaosa

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A post shared by Neo Mobor Akpofure (@neo_akpofure)

10. Laura Ikeji- Dress designed by Ericamoorebrand

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A post shared by Laura Ikeji Kanu (@lauraikeji)

11. Idia Aisian- Dress designed by Emaginebybukola

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A post shared by IDIA AISIEN (@idia.aisien)

12. Yvonne Jegede – Dress designed by Ericamoorebrand

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A post shared by Yvonne Jegede (@iamyvonnejegede)

13. Iyabo Ojo – Dress designed by Mubrikluxury

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A post shared by Queen Mother (@iyaboojofespris)

14. Timini Egbuson – Suit by Annakarinkarlsson

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A post shared by Timini Egbuson (@_timini)

15. Jemima Osunde – Dress designed by Flat17studio

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A post shared by Jemima Osunde (@jemimaosunde)

16. Richard Mofe-Damijo – Agbada by Dejiandkola

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A post shared by Richard Mofe-Damijo RMD (@mofedamijo)

17. Liquorose- Dress designed by Somobysomo

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A post shared by Roseline Afije (@liquorose)

18. Elozonam – Outfit by Jeffurbanclothing

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A post shared by E L O⚡️O N A M (@elozonam)

19. Chiomagoodhair – Dress designed by WEIZ DHURM FRANKLYN

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A post shared by Chioma Ikokwu (@chiomagoodhair)

20. Vee- Dress designed by Ladybeellionaire_luxury

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A post shared by VEE. (@veeiye)

21. Faithia Williams-Dress designed by Pearls_bridals

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A post shared by Faithia Williams (@faithiawilliams)

22. Tolanibaj – Dress designed by Obitomic

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A post shared by TBAJ (@tolanibaj)

23. Tomike – Dress designed by Veekee James

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A post shared by Tomike Adeoye (@tomike_a)

24. Adedimeji Lateef – Agbada designed by Labaleoo collections

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A post shared by Adedimeji Adetola Lateef (@adedimejilateef)

Check out more fashion news here.

FASHION

Nigerians Who Attended The 2024 Met Gala

Published

2 weeks ago

May 7, 2024

Adaeze Okechi

Nigerians Who Attended The 2024 Met Gala | Fab.ng

Are you aware of the Nigerians who attended the big Met Gala event this year (2024)? The Met Gala is a fancy party once a year where celebrities dress up in amazing costumes. They do it to raise money for a famous art museum in New York City called the Metropolitan Museum of Art.

This year, the party had a special theme: “Sleeping Beauties: The Garden of Time.” That theme is based on a story written in 1962 by J.G. Ballard. The story is about how rich and powerful people can’t avoid death, no matter how much money they have or how beautiful they are.

Nigerians at the 2024 Met Gala

Wisdom Kaye

he is a renowned stylist and influential figure in the fashion world. He was born in Nigeria and also hold American citizenship. His presence at the Met Gala was nothing short of captivating. He commanded attention in a red three-piece ensemble, expertly complemented by a stylish cap from Robert Twun.

Nigerians Who Attended The 2024 Met Gala | Fab.ng

Ayo Edebiri

An actor of Nigerian-American descent, embraced the gala’s theme with elegance and grace. Dressed in a halterneck floral gown by Loewe, Edebiri embodied the essence of a beautiful flower in full bloom. She stroke a memorable sight on the red carpet.

Nigerians Who Attended The 2024 Met Gala | Fab.ng

Chioma Nnadi

This esteemed editor of British Vogue, showcased her impeccable taste with a bold fashion statement. Sporting yellow pants paired with a flowing top featuring an elegant train, Nnadi exuded confidence and style. She commanded attention with every step.

Nigerians Who Attended The 2024 Met Gala | Fab.ng

Cynthia Erivo

Cynthia hails from Britain with Nigerian roots. She made a striking entrance in a custom ensemble by Thom Browne. Her outfit is a combination of a crop tuxedo and skirt adorned with intricate floral motifs. It was a testament to her unique sense of style and creativity. It also captured the essence of the gala’s theme with flair.

Damson Idris

Damson Idris is a talented actor with Nigerian-British origins. He epitomized sophistication in a classic black suit, showcasing timeless style and refinement as he graced the red carpet with effortless charm.

Nnamdi Asomugha

He is a respected producer and Kerry Washington’s husband. He made a notable appearance at the Met Gala, exuding confidence and style in a beautifully tailored tuxedo. His presence added a touch of sophistication to the event, further enhancing its allure and glamour.

Nigerians Who Attended The 2024 Met Gala | Fab.ng

While this year’s gala welcomed an array of distinguished guests, Burna Boy, Skepta, and Tems, who graced the event last year, chose not to walk the red carpet this time around, perhaps opting for a more understated presence at the prestigious occasion.

Check out more fashion updates here.