Afrobeats fans, get ready to witness a major power shift in the music industry. Davido just launched his own record label, Nine+ Records, marking a monumental turning point in his career. This isn’t just a new venture for Davido; it’s a bold move that signals his evolution from a chart-topping artist to a full-fledged music industry leader.
The dream team behind the scenes
A big shoutout to the powerhouse legal team, BFA and Co Legal. They masterfully negotiated and closed the deal between Davido and the industry giant, UnitedMasters.
This collaboration is a win-win. It brought together Davido’s artistic vision and UnitedMasters’ established influence.
From chart-topping artist to music mogul
Davido’s decision to launch Nine+ Records signifies a major step up. He’s not just creating a platform for himself; he’s aiming to build a global music empire. Nine+ Records goes beyond just Afrobeats, setting its sights on fostering talent across all musical genres.
The birth of a vision
Believe it or not, the seeds of Nine+ Records were sown at a seemingly ordinary industry event—the 2023 UnitedMasters SelectCon. It was there that Davido and Steve Stoute, chairman of UnitedMasters, made a fateful connection.
Stoute recognises greatness
Davido’s exceptional talent and ambition challenged the impressed Stoute to envision a record label that could stand toe-to-toe with the industry’s biggest names. This forward-thinking idea resonated with Davido. Davido is known for his dedication to nurturing up-and-coming artists.
Empowering the next generation
Nine+ Records isn’t just about building Davido’s legacy; it’s about giving back. This new label presents a unique opportunity for Davido to empower the next generation of musical stars, all while solidifying his own position as a true music industry leader.
Davido’s launch of Nine+ Records is a win not just for him and his fans but for music lovers around the world who crave fresh sounds and a new wave of talented artists. This is definitely a development to keep an eye on!
